Gold Theme Red Theme Black Theme Green Theme Blue Theme

Setting Goals for your web project

Drew Harris

I think that it is immensely important to set goals for your web project.

If your web project is your entire business meaning that your business is built around your website, it is even more important for you than it is for our average brick and mortar business client who uses their site to augment what they are doing in brick and mortar.

  • How many people really know how to set good goals?
  • What are good goals?
  • How do I measure the against the goals I set?

There are all types of goals.
Some may say that you should set goals that are detailed, goals that have a time frame and measurables attached to them such as;

  • I will loose 10 pounds in 2 months.

With goals like these.

  • You can certainly measure them.
  • You can certainly develop a plan to work toward this type of goal and work that plan to achieve the goal.

So, then what?

In my opinion, there is the problem with these types of goals.  Then what? 
You achieved the goal... so now what?  Set another goal?
I am not saying that these don't have their place or do not have value.

I think there is a better way.

What about a different type of goal that you can check yourself against daily... not check just check your progress, but check your whole self, all of your buddy on targetactions.
What about a goal that looks more like this;

  • I will be healthy and be accountable for what I eat and how much I exercise.

Now, this goal may result in loosing those 10 pounds, but it may also help you keep them off if you are checking yourself and all your actions against this goal each day.  Like an addict, you have to take one day at a time.  Sure look toward the future, but you are only given one day at a time.  Every day you have to be accountable to your goals, not just at the end of a predefined meaningless period like 2 months.

Now that you understand the concept.  Let's translate this into your web goals.
Most software engineers and IT people I have encountered; if they encourage you to set goals at all they might look something like this;

  • Enhance ad management system to provide geo targeting of ads in 60 days.
  • Provide acceptance of 3rd party ad serving tags within ad management system in 12 business days.

While there is nothing wrong with these highly logical requirements based goals, you are still faced with the same question as before... what then?
Oh sure, technology is constantly evolving and there will always be new requirements to build software around.
I am just saying:

There are better ways to set business goals for your web projects and therefore better ways to build software.

There are better goals.
Perhaps something more like;

  • Provide advertisers with a positive experience that deliver them results and be accountable for views (impressions) and results.

Now, your goal is not tied to some short term feature request or system requirement.  It is something that you can measure yourself against everyday regardless of the technology (which is always Buddy on the phonechanging).

Remember, goals are different than a plan, you must first have goals to develop a plan to achieve those goals.

The best goals are goals that you can measure your performance against on a regular even daily basis.

A web firm that is truely a good one can help you develop goals like this for your business as well as a plan to execute on these goals with the ever changing technology.
At QD, we are much more than a software company, we are solutions company that just happens to develop software to help our clients execute their business goals... everyday.
There are a lot of "monkeys" out there that will sling some code at a client to take care of just in time solution, or often, just a little too late solution.
While we can sling code with the best of them.
QD is much more than a few "code monkeys".
But, you have to give us the chance to be more, you have to trust us to help you step through the business planning and discovery phase of your project that is so often overlooked.

Unlike a typical corporate IT department that is just interested in "meeting your requirements". We want to see you and your business be successful, we want to see you thrive!

I look forward to hearing from you soon to further demonstrate our value outside of being just a code monkey for you.

Return to Blog

Comments submitted will be published after approval

Posted by: quick quid On November 11, 2014
hfutnnns quick quid 0344 bad credit loans 0698 money mutual 8]]]

Posted by: GRETERNBVF On October 29, 2014
pandora jewelry chi flat iron ugg boots for women ugg boots uk new balance shoes mcm bags zumba dvd pandora jewelry beats by dre black friday nike air max 2015 p90x workout canada goose jackets reebok shoes cheap ugg boots cheap ugg boots prada handbags tory burch outlet nike sb burberry outlet nike high heels ugg outlet coach purses moncler jackets coach purses parajumper jacket moncler jackets coach handbags nike air max balenciaga bag gucci outlet tiffany & co louboutin shoes nike heels coach factory outlet kd vi genuine ugg boots ugg boots outlet fendi bags balenciaga bag mac cosmetics ugg boots sale michael kors outlet cheap beats by dre kate spade genuine ugg boots canada goose jackets nike air max 95 louis vuitton outlet ugg sale burberry outlet ugg boots sale furla handbags ugg boots outlet patagonia outlet michael kors black friday louis vuitton handbags babyliss flat iron chloe bags pandora jewelry uggs clearance kobe bryant shoes tory burch black friday barbour jacket michael kors bags brazilian butt lift workout isabel marant sneakers nike outlet marc jacobs handbags clarks shoes babyliss pro cheap ugg boots gucci handbags tods shoes patagonia outlet parajumper jackets jordan shoes pandora jewelry moncler jackets gucci handbags cheap ugg boots discount ugg boots nike air max 2014 cheap basketball shoes fit flops shoes lebron james shoes michael kors outlet kevin durant shoes patagonia outlet ugg boots uk fendi bags fendi belt nike air max 2015 north face sale ugg boots uk woolrich jackets burberry outlet gucci handbags miu miu handbags kevin durant shoes uggs on sale canada goose jackets air max pas cher uggs outlet ugg outlet burberry black friday nike air yeezy reebok shoes patagonia jackets manolo blahnik shoes prada handbags air max pas cher nike air max 90 michael kors outlet toms shoes dansko shoes nike roshe run cheap jordans christian louboutin outlet north face outlet uggs on sale tiffany & co north face jackets chi flat iron longchamp outlet nike roshe run nike store nike uk joe new balance outlet celine handbags ray ban sunglasses uggs on sale nike air max 90 dolce gabbana handbags cheap jordans nike shoes ugg boots for women burberry outlet ugg sale cheap beats by dre ugg sale coach handbags louis vuitton outlet manolo blahnik shoes oakleys sunglasses uggs on sale ysl shoes mulberry outlet marc jacobs handbags nike air max 2013 louis vuitton black friday nike shox coach outlet ysl shoes fit flops shoes canada goose jacket louis?vuitton?outlet ugg sale ugg boots outlet nike air max uggs outlet moncler jackets michael kors handbags mcm bags salvatore ferragamo shoes woolrich jackets clarks shoes ugg sale clarks shoes fitflop shoes manolo blahnik shoes jordan shoes celine handbags lebron james shoes mulberry outlet guess outlet ugg boots sale michael kors handbags parajumper jacket true religion outlet mbt shoes cheap ugg boots jordan 11 uggs outlet mcm bags pandora black friday cheap uggs uggs black friday kevin durant shoes tods outlet nike air max 95 louis vuitton outlet ugg boots outlet tory burch handbags mulberry outlet nike free 5 christian louboutin shoes chi flat iron genuine ugg boots cheap ugg boots tory burch shoes ugg boots uk furla handbags red wing shoes kd 6 nike roshe run balenciaga bag babyliss flat iron nike air max 2013 ugg boots clearance air max pas cher ugg boots sale vera bradley black friday isabel marant sneakers new balance sneakers coach black friday 2014 mbt shoes jordan 11 belstaff outlet coach outlet online ralph lauren outlet dansko shoes canada goose jackets canada goose jackets michael kors uk ugg sale cheap basketball shoes oakley sunglasses cheap uggs nike free 3 miu miu handbags woolrich jackets michael kors outlet ugg boots sale ugg boots sale ugg black friday ugg boots clearance nike store cheap christian louboutin nike shox kate spade black friday michael kors outlet kate spade bags fake ray ban furla handbags louis vuitton outlet michael kors outlet kd 6 miu miu handbags uggs outlet discount uggs pandora charms ugg boots for women kd 6 canada goose jackets coach factory outlet canada goose jackets kate spade outlet discount uggs celine handbags tods shoes nike shoes tory burch handbags ugg boots outlet cheap uggs uggs sale jimmy choo shoes rolex watches nike shoes prada handbags ugg outlet mbt shoes reebok shoes uggs on sale jimmy choo outlet dansko outlet tory burch outlet guess outlet giuseppe zanotti shoes cheap ugg boots nike air max belstaff outlet giuseppe zanotti sneakers coach outlet online jimmy choo shoes burberry outlet ugg boots for women barbour jacket toms shoes michael kors outlet cheap uggs uggs for sale cheap beats by dre hollister outlet joe new balance outlet canada goose outlet toms shoes new balance shoes uggs clearance cheap christian louboutin woolrich jackets dolce gabbana handbags uggs clearance coach factory outlet nike black friday uggs on sale uggs on sale ugg boots sale canada goose jackets nike roshe run ugg boots sale nike roshe run pandora charms uggs on sale cheap uggs mac cosmetics nike store ugg boots sale jordan retro 11 kate spade outlet tory burch outlet mac cosmetics genuine ugg boots uggs on sale uggs outlet isabel marant nike basketball shoes oakleys sunglasses ysl shoes gucci outlet marc jacobs handbags ugg boots sale nike heels

Posted by: mobile loans On September 18, 2014
mtasgovt mobile loans 6509 payday loans =-] money mutual =-] apply for guaranteed loans 1439

Posted by: easy payday loans On September 06, 2014
bxkkmw easy payday loans 5780 money mutual ZXNnGc paycheck advance 9077 money mutual cQOFCq payday loans OEWXB

Posted by: money mutual On September 02, 2014
lnxmnqx money mutual :-O no credit check payday loans =-] payday loans xcwqI everest cash advance NjRjF apply for instant loans 5715

Posted by: korsu001 On September 01, 2014
Michael Kors Outlet Online Value Spree, chanel handbags, sac longchamp pas cher, jordan 11, sac longchamp pas cher, nike store, yoga pants, polo shirts, mulberry uk, bridesmaid dresses, air max, north face jackets, north face outlet, Michael Kors Outlet Online Hobo, beats headphones, juicy couture outlet, michael kors handbags, balance shoes, michael kors bags, longchamp, true religion outlet, montre homme, ralph lauren, Replica Panerai Watches, Oakley Sunglasses 2013, louis vuitton outlet online, louboutin, polo shirts, hermes pas cher, oakley sunglasses cheap, longchamp bags, gucci, cheap sunglasses,, ray ban, louboutin shoes, michael kors, air max, nike roshe, hollister pas cher, canada goose jackets, jimmy choo, louboutin, michael kors bags, ugg australia, ugg outlet, canada goose, abercrombie kids, ugg, toms shoes outlet, hogan outlet, uggs on sale, uggs on sale, Oakley Polarized Sunglasses, Replica Rolex Watches, montre pas cher, louis vuitton, Oakley Half Straight Jaquetas, canada goose, nike huarache, hogan, discount oakley sunglasses, oakley, ugg outlet, longchamp, oakley outlet, coach factory outlet, michael kors handbags, coach bags, ray ban, Replica Rado Watches, nike roshes, jordan pas cher, Oakley Eyepatch 2 Sunglasses, converse shoes, cheap oakley sunglasses, ray ban sunglasses, Oakley Jawbone Sunglasses, new balance outlet, Ray ban Sunglasses Frame Types, gucci outlet, Oakley Half Jacket Sunglasses, Ray ban Sunglasses Lens Types, ray ban sunglasses outlet, gucci belts, rayban, Oakley Frogskin Sunglasses, abercrombie, Oakley Oil Rig Sunglasses, abercrombie and fitch, mcm handbags, uggs, wedding dresses, christian louboutin outlet, jordan retro, cheap oakley sunglasses, reebok skyscape, ray-ban, Replica Cartier Watches, michael kors, longchamp handbags, polo ralph lauren, jerseys, nike air max, true religion jeans, michael kors, longchamp outlet, canada goose outlet, cheap michael kors, instyler ionic styler, Replica Audemars Piguet, louis vuitton uk, kate spade, reebok shoes, ray-ban, hollister france, ugg boots, converse, mulberry outlet, kate spade outlet online, prada outlet, louis vuitton, supra shoes, cheap oakley, nike air max, homecoming dresses, ugg boots clearance, tn pas cher, Oakley Commit Sunglasses, prada handbags, abercrombie and fitch, nike free, mac makeup, bottega veneta, ralph lauren outlet online, nike outlet, ralph lauren pas cher, polo outlet, polo outlet, prada outlet online, marc jacobs, evening dresses, michael kors outlet online sale, red bottom shoes, converse outlet, burberry, Michael Kors Outlet Online New, ugg boots clearance, nike roshe run, cheap sunglasses, ray bans, Oakley Sunglasses 2014 New, uggs, burberry, beats by dre, tory burch shoes, ralph lauren outlet, ugg pas cher, sac burberry,, moncler, Replica Breitling Watches, hermes, longchamp outlet online, scarpe hogan, coach handbags, roshe runs, tory burch outlet, michael kors outlet online, mac cosmetics, nike factory outlet, Michael Kors Outlet Online Hot, the north face, sac hermes, Replica Bvlgari Watches, uggs boots, oakley sunglasses, free run, michael kors, babyliss pro, canada goose outlet, gucci shoes, true religion, Ray ban Sunglasses Collections, Michael Kors Outlet Online Wallets, louis vuitton outlet, sac longchamp, canada goose, rolex watches, roshe runs, nike free pas cher, tory burch outlet online, north face jackets, michael kors outlet, ugg australia, tory burch handbags, louis vuitton bags, sac louis vuitton, true religion outlet, polo ralph lauren outlet online, Michael Kors Outlet Online Satchels, north face outlet, Oakley Monster Dog Sunglasses, michael kors canada, Replica Omega Watches, ugg boots, nike roshe run, lululemon, abercrombie, longchamp bags, ray bans, michael kors handbags, coach factory outlet, hollister uk, Michael Kors Outlet Online Accessories, louis vuitton, michael kors outlet, abercrombie and fitch, Oakley Asian Fit Sunglasses, rosh run, hollister, louis vuitton, nike air max, louboutin, coach outlet store online, Oakley Juliet Sunglasses, nike free, soccer jerseys, borse louis vuitton, prom dresses, nike roshe, nike air max, ralph lauren, ray ban sunglasses, louboutin outlet, prada outlet, Michael Kors Outlet Online Shoulder Bags, michael kors, oakley sunglasses outlet, ugg australia, ray ban outlet, lancel pas cher, p90x, ray ban sunglasses outlet, nike roshe run, juicy couture, longchamp soldes, nike free run pas cher, sac michael kors, toms outlet, tiffany's, oakley sunglasses cheap, prada shoes, timberland, Oakley Fuel Cell Sunglasses, Oakley Crankcase Sunglass, abercrombie and, raybans, rayban, moncler, new balance, air max, Oakley Antix Sunglasses, karen millen, uggs outlet, chaussure louboutin, longchamp pas cher, Oakley M Frame Sunglasses, moncler, salvatore ferragamo, nfl jerseys, burberry pas cher, air jordan, ralph lauren polo, oakley vault, replica watches, ralph lauren polo, prom dresses 2014, ugg australia, moncler outlet, Oakley Multilens Sunglasses, ferragamo shoes, ray ban, chi flat iron, ugg uk, air max, nike air huarache, abercrombie, abercrombie, Oakley EK Signature Eyewear, polo ralph lauren outlet, longchamp, rayban, burberry outlet online, prada shoes, longchamp outlet, RayBan Sunglasses 2014 New, ugg soldes, hermes handbags, tiffany and co, michael kors outlet online sale, ray bans, longchamp, Other Oakley Sunglasses, ugg boots, oakley outlet, Replica Montblanc Watches, nike air max, oakley pas cher, bottes ugg, burberry factory outlet, polo ralph lauren outlet online, Oakley C Six Sunglasses, abercrombie fitch, Replica Chopard Watches, louboutin pas cher, Ray ban Sunglasses Shop By Model, longchamp pliage, michael kors purses, cheap sunglasses, coach outlet, longchamp pas cher, ralph lauren outlet, beach wedding dresses, coach factory, toms shoes, nike trainers, the north face, ferragamo outlet, michael kors outlet, Oakley Gascan Sunglasses, nike huaraches, nike free run, Oakley Holbrook Sunglasses, canada goose jackets, ray ban pas cher, jordan shoes, longchamp outlet online, christian louboutin shoes, Michael Kors Outlet Online Crossbody Bags, polo ralph lauren, Oakley Batwolf Sunglasses, michael kors outlet online sale, lululemon outlet, michael kors uk, ray ban sunglasses, air jordan, sac lancel, gucci handbags, louboutin shoes, wedding dresses 2014, Ray ban Sunglasses Eyeglasses, soccer shoes, insani

Posted by: generic cialis soft online On April 15, 2014
izhifkcg generic cialis soft online >:]] generic viagra 8526 viagra RIEsSp 3967 cialis rVsgiq cialis :-O

Posted by: payday loans On February 25, 2014
phokbf payday loans 5560 payday loans :-O payday loans %-[[[ payday loans %-[[[ payday loans 9204

Posted by: look at this website On December 29, 2013
hxvmdofm look at this website 4318 going here VeKMF payday loans 7941